People who are crazy enough to think they can change the world, usually do.
Mithra is a Sussex, UK, company that believes in opening doors and giving new authors a chance to have their work published. Our target is to publish 12 new authors every year. And we will reach that goal because of our unique business model which is neither self-publishing or 'traditional' publishing. It's a simple idea and it works - for everyone.
Mithra Publishing is based on placing carefully selected ads in print and e-books. The concept is similar to the principle already used in magazines, newspapers, TV and radio. The ads are chosen based on their suitability and relevance to the content of the novel.
Far from being intrusive, book ads may help to enhance the reading experience by giving the reader more information about a product or service relevant to the story.
It also helps to subsidise the cost of producing books and gives new writers a chance to break through to the mainstream. We believe this is the future of the book publishing industry.
Mithra is a unique concept. By introducing carefully selected advertising into books, we help authors get published (even if they haven't got a track record of being a best selling writer or have a celebrity name) while bringing advertisers closer to a market that has already shown an interest in their product or services.
For hundreds of years this formula has worked successfully in other media. Now it’s time to bring books into the 21st Century.
And, unlike advertising in other media, book advertising is focused. Our readers are already reading about the products or services that are advertised. Quite simply, we’re taking the guess work out of advertising.
Mithra isn’t a revolution. Its an evolution. It’s the way things should be.
Kizzi Nkwocha, Head Honcho, Mithra Publishing
If you would like to know more about the Mithra concept, email us at:
Or call: 07010-120458 / 07903 - 148630
Media enquries to: firstname.lastname@example.org
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